Croydon PrideFest would not be possible without the support from our dedicated and loyal partners. Since the first PrideFest in 2016, Croydon Council has remained committed to supporting and growing Croydon PrideFest which has quickly become one of Croydon’s flagship events. Croydon Council has proved to be a great LGBT+ ally and we are eternally grateful for their support.
For many years, LGBT+ people have faced hiding their true selves from their colleagues. Today, while prejudice is still rife in many places, many companies and organisations have embraced their LGBT+ members of staff. Studies have shown that employers who recognise and support diversity are on average more productive and profitable.
We have seen more companies openly support and embrace their LGBT+ colleagues over the years , creating a safe and supportive workplace. Being part of PrideFest is one of the many ways workplaces can transform for the better as your support is testament to your organisation’s values as an inclusive, safe and supportive workplace.
Support Croydon PrideFest
There are a number of benefits to supporting us:
- External engagement with current and future customers – our event attracts thousands of visitors and year-round followers via our social media channels
- Internal engagement showing your support for diversity in the workplace – Croydon PrideFest has a number of ways your LGBT+ employees can get involved, from taking part in the parade too volunteering
- LGBT+ engagement via brand exposure and reputation – your brand can actively play a role in supporting a growing global movement for equality.
We have an extensive marketing and promotion campaign planned for PrideFest 2021, aimed at the LGBT+ community across Croydon, the wider London area and surrounding counties, as well as LGBT+ groups around the country. Our campaign includes adverts on JC Decaux sites around Croydon Town Centre, flyers, posters and social media campaigns.
For more information about how your organisation can support us, please download our Partnership Opportunities Brochure: